In 2007, we hosted our last of 5 AAPN CAFTA SUMMIT conferences. Barbara Zeins, who serves on our Board and is President of Gerson & Gerson in New York, was on the agenda. She gave the following talk. I am afraid I have lost the original, therefore some of the notes are mine, not hers. Nonetheless, she blew the top out of the assumptions so many make about sourcing.
You see, Barbara imports massive numbers of designer little girls’ dresses. (see for yourself by clicking here) She works with hundreds of retailers. More than almost anyone we have ever met, she exercises true Full Value Costing. She is one of the brightest and most practically academic minds in the industry, so it occurred to me to share the following with you.