A few months ago we told you about AAPN member YKK USA’s foray into the world of anime. Now they’ve done it again, launching a five part manga series to illustrate the company’s global philosophy and core values.
For those of you not familiar with manga it’s a style of Japanese comic books and graphic novels, typically aimed at adults as well as children. And this one is a great one. Part 1 is available here now, with the remaining four parts coming up in the next few weeks. Take a minute or two to check it out, it’s a great, unique marketing offering that is really rather amazing!