Your Next Lunchtime Read: Fortune’s Deep Dive on Dollar General’s Ongoing Success


Dollar General is a company that is something of an anomaly in the current retail landscape. At a time when there is constant talk of the coming – or the arrival – of the ‘retail apocalypse’ the company recently reported same-store sales growth for the 29th year in a row, a record that no retailer, not even the mighty Walmart can match.

The ‘secret’ to this success is something that has long been discussed among pundits, but the long form article that appeared in Fortune this week takes a deep dive into the world of Dollar General and the things that seem to have allowed it to succeed where so many others have failed that we found fascinating, and think you will too. It’s a long read, but a good one.

You’ll find the piece here.



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